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VH1’S “LOVE & HIP HOP: ATLANTA” SERIES PREMIERE DEBUTS TO 3.6 MILLION TOTAL VIEWERS



20120621-164833.jpg VH1'S "LOVE & HIP HOP: ATLANTA" SERIES PREMIERE DEBUTS TO 3.6 MILLION TOTAL VIEWERS, DRIVING NETWORK TO ITS HIGHEST RATED DAY SINCE JANUARY 2012 VH1 Wins Monday Night as the #1 Cable Network in the Women 18-49 Demo with the "Love & Hip Hop: Atlanta" Series Premiere and a New Episode of "Single Ladies" "Love & Hip Hop: Atlanta" Also Debuts as Most Social Show Among Broadcast and Cable Offerings New York, NY - June 20, 2012 - The VH1 premiere of "Love & Hip Hop: Atlanta" debuted Monday night to a 1.3 rating in the adult 18-49 demo while averaging a total of 1.9 million total viewers during its 8 PM* premiere. When combined with its 10:00 PM* encore, the premiere episode attracted 3.6 million total viewers. The debut and a new episode of VH1's scripted hit series "Single Ladies" drove VH1 to finish as the #1 cable network among women 18-49 in primetime and the #3 cable netowrk in the adult 18-49 demo. These powerhouse premieres made Monday VH1's most watched day since January 16, 2012 . The series also dominated social media Monday night, ranking as the most social show out of all broadcast and cable offerings that day. According to Trendrr, "Love & Hip Hop Atlanta" reached a daily social activity score of 429,245 - beating sports events and non-sports series for primetime social engagement.
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