Curtis “50 Cent” Jackson has closed a $78 million deal with FRIGO Revolution Wear to promote men’s underwear.
The famed rapper announced the deal on Instagram on Monday before appearing on “Late Night with Seth Meyers” to endorse the $100 briefs.
50 Cent admits that the product was designed prior to his involvement, but he is quick to defend the hefty price tag. He told Meyers, “Women spend so much money on lingerie; it’s the right project for men.”
Yeah 50 is getting that money
these underwear better transform into socks for that price
Patrick Maurice I’m doing some research now to see what the company is worth
Now that’s a year supply of underwear for me..I can have 1 pair for each day of the week for $100
Byron if you can get 365 pair for a hundred I can see those drawls falling apart! I’m telling Your wife
Lmbo Kingsmen Media yeah you right that’s like $.27 a pair but that can get me a pair for each day of the month lol
For that price Fuck you! I take $100 and get package of boxers from wal-mart , put some gas in tank and get something for the wife and kids!
Yes… Like the Fresh Prince… They would be my #luckydraws. Lol
Indeed. I want to see the marketing plan.
I don’t want my underwear to do all this fancy extra stuff anyway.
The tag will say dry clean only. Lol
Right
LOL