Curtis “50 Cent” Jackson has closed a $78 million deal with FRIGO Revolution Wear to promote men’s underwear.
The famed rapper announced the deal on Instagram on Monday before appearing on “Late Night with Seth Meyers” to endorse the $100 briefs.
50 Cent admits that the product was designed prior to his involvement, but he is quick to defend the hefty price tag. He told Meyers, “Women spend so much money on lingerie; it’s the right project for men.”
By KINGSMEN
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Lol!!!!!
He’ll just have to get over the feeling he’ll have that I must not really love him.
NEVER!! For some draws!!???
Lolol!! I know that’s right Sly!!
Nope!
Yea
His 78M means just drop in what they’ll make for all invested
i remember when guys were paying like $35 for designer underwear and then sagging their pants a little so you can see that they were name brand
Sure yall will
NOPE NOT ME
Yeah 50 is getting that money
these underwear better transform into socks for that price
Lmbo Kingsmen Media yeah you right that’s like $.27 a pair but that can get me a pair for each day of the month lol
Patrick Maurice I’m doing some research now to see what the company is worth
Byron if you can get 365 pair for a hundred I can see those drawls falling apart! I’m telling Your wife
Now that’s a year supply of underwear for me..I can have 1 pair for each day of the week for $100
For that price Fuck you! I take $100 and get package of boxers from wal-mart , put some gas in tank and get something for the wife and kids!
Yes… Like the Fresh Prince… They would be my #luckydraws. Lol
Indeed. I want to see the marketing plan.
I can’t even picture myself buying those at all!
I don’t want my underwear to do all this fancy extra stuff anyway.
Right
Lol
The tag will say dry clean only. Lol
LOL
Basically! I’m not paying a GRIP for a pair of underwear. That’s ludicrous.
Exactly. No one is going to see them but your wife or significant other so what is the point? Not unless they are going to tell everyone they have on $100 draws. Lol
They better come with an automatic Butt wiper for that price
Absolutely NOT!
I can get 5 nice pair for 100 n still grab something for my queen
Lmboooo @Dino. Idc how much money you have. Do not come home with underwear you paid $100 for. About face and make sure you have your receipt. LOL Kudos to 50 though.
Patrick Maurice he will have to sell a lot to make back that kind of money! That’s a lot of money. I guess he promised them that he can get a return like Diddy did with ciroc! Too expensive for my taste
78Mill endorsement for $100 underwear! More power to him.
I’ll be damned if I spend that type of cash. Next thing you know dude gonna be lining up and getting damn near trampled for the Retros.
He can keep that
I saw an interview on the breakfast club a while back when he talked about the venture, but it wasn’t in stone yet. These underwear have a special technology in them that is suppose to keep our manly area from sweating! Lol! $100 though! I will just stick with my baby powder! $3.97 at Wal-Mart!
I saw an interview on the breakfast club a while back when he talked about the venture, but it wasn’t in stone yet. These underwear have a special technology in them that is suppose to keep our manly area from sweating! Lol! $100 though! I will just stick with my baby powder! $3.97 at Wal-Mart!
That’s out my budget. I can get 5 good pair of underwear for 100
Wow. Show love to your king!!!
I love 50! Yes I will for My King…
No that’s a pair of af1 for me